We spoke with Everlaunch co-founders, Michelle Heng (CEO) and Alma Cook (COO), about building an app that consolidates business-building resources for aspiring entrepreneurs. While Michelle and Alma have some background in coding and spreadsheets, they found the process of using traditional programming methods to create Everlaunch’s content and design daunting, so they turned to Bubble. They described the no-code platform as “the perfect way for us non-coders to get our feet wet in the world of data and workflows.”

What problem does your company solve?

Michelle Heng and Alma Cook: Everlaunch exists to help you BYOB…build your own business! According to America's Small Business Development Center, there are 45 million millennials with a business idea they'd love to bring to life, but these aspiring entrepreneurs are held back by not knowing where to start. That's where we come in: by consolidating scattered resources under one roof and educating entrepreneurs about what's ahead, we break down the barriers that separate dreamers from their dreams.

How does your app work?

Our platform walks entrepreneurs through the high-level steps of business building, like idea validation, product development, brand identity, legal framework, and finances. Since Everlaunch’s goal is to make business-building fun, we’ve gamified each of these steps by turning them into “levels” that unlock as the user progresses. Each of these levels is broken down into small, actionable pieces so that users never feel overwhelmed by their to-do list—and with each to-do list item, we link users to vetted third-party partners who can help provide the services that they need.

Tell us a little about your background and how you discovered no-code tools like Bubble.

Before building Everlaunch, we had some experience in coding (as well as spreadsheets, which are surprisingly similar!). But for the most part, we are non-technical entrepreneurs. With backgrounds in business and marketing, we knew what we wanted for Everlaunch's content and design—but translating that to 0’s and 1’s was another story. We stumbled across Bubble while looking for ways to create an app affordably--and with minimal hassle.

Why did you build your app on Bubble?

So many reasons! We loved Bubble's accessible yet extremely powerful interface—it's the perfect way for us non-coders to get our feet wet in the world of data and workflows. We also found Bubble's customer support team ridiculously responsive and helpful. Overall, it's been a great experience!

What has been your traction or successes so far?

Everlaunch thrives on strong relationships with third-party business services, many of which we're thrilled to offer users at discounted prices. Our growing list of partnerships includes amazing companies like Squarespace, Rocket Lawyer, GoDaddy, and… *drumroll please* Bubble!

What are your future plans for your app?

As more and more users join beta and give us feedback, we'll keep refining the content and design of the platform to better serve them. Our mission is to make Everlaunch the most accessible, comprehensive roadmap for entrepreneurs, regardless of their experience level or industry. This level of customization requires tons of back-end research, which we can't wait to dive into! We're also eager to introduce several new in-app features, including a document hub where users can store important paperwork.

Learn more about Everlaunch: Instagram | Twitter | Medium

About Bubble

Bubble is a leader in the no-code movement. Bubble offers a powerful point-and-click web editor and cloud hosting platform that allows users to build fully customizable web applications and workflows, ranging from simple prototypes to complex marketplaces, SaaS products, and more. Over 400,000 users are currently building and launching businesses on Bubble - many have gone on to participate in top accelerator programs, such as Y Combinator, and even raise $365M in venture funding. Bubble is more than just a product. We are a strong community of builders and entrepreneurs that are united by the belief that everyone should be able to create technology.

Join the no-code movement today.


Do you want your app featured by Bubble? Reach out to us and tell us about your app. In addition to this series, we sometimes select our best apps to showcase on our website.