We asked Data Roadtrip founder, Olivier Ballou, about building an app that allows users to select a neighborhood and guess the surroundings, income, racial makeup, and politics of a place. Olivier is a graphic designer and also has a degree in political science. He chose Bubble because the no-code platform enabled him to build a fully functional web app quickly and cheaply.

Tell us about your app and what it does.

If you were randomly teleported to a neighborhood somewhere in the US, could you guess the demographics of the people who live there? Data Roadtrip drops you inside a real-life Google Streetview with one mission: investigate your surroundings and guess the income, racial makeup, and politics of a place — before the clock runs out.

How does your app work?

First, you pick a “roadtrip” – a collection of real-life locations based around a theme (e.g., rich neighborhoods, unusual places, random areas). In each Streetview location, move down the streets to look for hints. You have three minutes to move the sliders (income, minority population, and election results). After you make your guess, you get your score, as well as an interesting fact about the place.

Users can select "roadtrip." In each streetview location, you can move down the streets to look for hints.
Users can select "roadtrip." In each streetview location, you can move down the streets to look for hints.
You have three minutes to move the sliders (income, minority population, and election results).
You have three minutes to move the sliders (income, minority population, and election results). 

Tell us a little about your background and how you discovered no-code tools like Bubble.

I’m a graphic designer with a political science degree. In my work, I look for a way to get serious ideas across in interesting ways. I created my first app, a data trend guessing game called Storyline (www.storylinegame.com) in 2018, and saw it take off – especially in schools. I’ve since built various informative/elearning apps for clients. I saw a Facebook ad for Bubble and was intrigued.

Why did you build your app on Bubble?

I’m not a developer, and I wanted to build Data Roadtrip quickly and cheaply. I also wanted to be able tweak it myself. Working with a Bubble expert from India, I built Data Roadtrip for $1,000. The ability to have him make changes in real-time over a zoom call was incredible.

What have been your milestones or successes so far?

I got a hundred or so users to test it. Based on a survey, as well as user recordings (through hotjar.com) I made a first round of UX and content improvements.

What are your next steps or future plans for your app?

I’m looking for a partner (like a foundation, non-profit, or elearning platform) which can help promote and develop the project further. I think the main benefit of the game is that it tests people’s assumptions about parts of the US they aren’t familiar with. As one user wrote: “The game is really eye-opening”.

Data Roadtrip logo
Data Roadtrip logo

Learn more about Data Roadtrip: LinkedIn

About Bubble

Bubble is a leader in the no-code movement. Bubble offers a powerful point-and-click web editor and cloud hosting platform that allows users to build fully customizable web applications and workflows, ranging from simple prototypes to complex marketplaces, SaaS products, and more. Over 500,000 users are currently building and launching businesses on Bubble - many have gone on to participate in top accelerator programs, such as Y Combinator, and even raise $365M in venture funding. Bubble is more than just a product. We are a strong community of builders and entrepreneurs that are united by the belief that everyone should be able to create technology.

Do you want your app featured by Bubble? Reach out to us and tell us about your app. In addition to this series, we sometimes select our best apps to showcase on our website.