Building a Startup

Resources for people looking to go down the startup path to entrepreneurship, plus lessons from Bubble’s experiences.

141 posts

Building a Startup
A light green background with blue and purple profile icons, blue hearts, and blue bars representing timelines.
Guides

15 Practical Ways to Improve App User Retention in 2024

Winning new users is one thing‌ — ‌keeping them around is another. This guide explores how to retain the users you acquire.

Bubble
Bubble
June 20, 2024 • 12 minute read
Two overlapping stacks, one squares and one circles representing a comparison between two products or components.
Guides

Usability Testing 101: What It Is, Why It Matters, and How To Do It

What is usability testing and how can you do it effectively? We walk you through everything you need to know about usability testing to build and launch apps your audience will love.

Bubble
Bubble
May 20, 2024 • 24 minute read
Three cards with icons representing reach, impact, and effort: a person, target, and five stars. A green checkmark is below.
Guides

RICE Scoring 101: How to Calculate Value and Power Your Product Roadmap

The RICE framework evaluates product priorities against four dimensions: reach, impact, confidence, and effort.

Bubble
Bubble
April 30, 2024 • 8 minute read
An illustrated diagram of items branching off one another, as often seen in user story mapping.
Guides

How User Story Mapping Can Help Focus on the Big Picture to Prioritize Product Features

User story mapping is a prioritization technique that allows you to keep the customer experience front and center. Here’s how it works and how to use it with your team.

Bubble
Bubble
April 26, 2024 • 7 minute read
An illustration of two diagrams using various shapes, reminiscent of the Jobs to Be Done framework.
Guides

How to Use the Jobs to Be Done Framework for Innovative Products

The Jobs to be Done framework helps you prioritize your product development based on customer needs, not feature ideas. Here’s how it can help you push for innovation.

Bubble
Bubble
April 26, 2024 • 11 minute read
Three arrows plotted on an X and Y axis graph.
Guides

How to Use the Kano Model: A Complete Guide to Prioritizing Features by Customer Value

The Kano model is a great prioritization method for focusing on customer satisfaction. Here’s what it is, how to use it, and who it’s for.

Bubble
Bubble
April 19, 2024 • 8 minute read
A diagram showing different product management prioritization frameworks leading to a final product.
Guides

8 Best Prioritization Frameworks For Building Your Product Roadmap

Prioritizing features for development can be tricky. Here are 8 of the best frameworks to try to navigate product development.

Bubble
Bubble
April 12, 2024 • 13 minute read
The six stages of product development represented by shapes going in a circle around an app mockup.
Guides

The 6 Stages of an Effective Product Development Process

What exactly should the product development process include? We’ll walk you through the six key stages and how to implement them.

Bubble
Bubble
April 12, 2024 • 10 minute read
An illustration of a timeline with three milestones representing an agile product roadmap.
Guides

What’s an Agile Product Roadmap? Plus: How to Build One

Realize your product vision with this strategic and flexible framework.

Bubble
Bubble
April 03, 2024 • 6 minute read
Four stages of app product development.
Guides

What Is Product Development? An Effective, 6-Step Process to Follow

Product development includes a lot more than you might think. Get the details on our effective product development process and steal some ideas for your product launch.

Bubble
Bubble
March 29, 2024 • 8 minute read
An arrow timeline pointing right with different stages highlighted.
Guides

Product Roadmaps vs. Product Development Roadmaps: How to Create Each

Does your team have a roadmap to guide your product development? If not, creating a product development roadmap should be your next priority. Here’s what it is and how to create one.

Bubble
Bubble
March 29, 2024 • 7 minute read
An illustration of a timeline with various explainer flags labeling the sections.
Guides

7 Effective Product Roadmap Examples for Every Team

Product roadmaps aren’t one-size-fits-all. Get the most out of your product strategy by finding the roadmap template that aligns with your team’s needs and goals.

Bubble
Bubble
March 22, 2024 • 10 minute read
A green checkmark in a green circle surrounded by elements like a play button, a pencil icon, browser windows, and more.
Guides

What Is Product-Market Fit and How to Achieve It

What exactly is product-market fit, and how can it support your product’s success? Learn everything you need to know about achieving product-market fit in this article.

Bubble
Bubble
March 22, 2024 • 9 minute read
A diagram showing how different product components are related to each other.
Guides

What Is Product Strategy (and How to Create a Great One)

What exactly is product strategy? Find product strategy examples, what to include, and more in our guide before you create your own.

Bubble
Bubble
March 22, 2024 • 9 minute read
Headshots of Kelly Claus and Jake Singer above colorful, geometric shapes.
Community

Event Recap: Inside Kelly Claus and Jake Singer’s Swapstack Build Process

Here’s how they built the newsletter advertising marketplace app — and the company — that sold to beehiiv in 2023.

Bubble
Bubble
March 21, 2024 • 11 minute read
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